David Lortal

Detail driven, self-motivated Product Manager with 9 years’ experience.

Expert at managing multiple projects allocating resource accordingly to best deliver products to conflicting deadlines.

Specialises in capturing business and customer requirements, translating them into successfully launched products.

Organised and methodological, with a continual drive to improve processes.

I am genuinely excited about the opportunity to brighten someone’s day by solving a problem.

Systems: Jira, Confluence, Zoho CRM, Slack, Zoom, Google Analytics, Microsoft Office, Google Docs, Creately.

My Expertise

Project Management

Product Owner who manages large product backlogs and collaborates with stakeholders to transform strategy into clear and detailed user stories, tasks and bugs for engineers. Ensures software delivery milestones are met on time and on budgets. Constantly works to identify, assess and manage risks ensuring projects succeed.

Product Management

Uses data driven research to interrogate customer usage of products and features, and sources user feedback, to drive development and deliver results. Manages the expectations and relationships of multiple stakeholders to ensure development teams have time to develop. Facilitates close team collaboration on projects while, persuading and empowering remote development teams.

Account Management | Customer Support

Expert at crafting strong working relationships with clients while managing expectations. Experienced at on-boarding, and gathering requirements and providing first line technical support. Expert in writing user guides and release notes to empower non-technical users.

ZOHO CRM Administrator

Experienced in setting up the full suite of ZOHO CRM and finance products for membership organisations including, contact migration, website API integration, setting up custom workflows, web-hooks, creation of bespoke web-forms and automated flows between products.

About Me

I am a British citizen who is currently working remotely in Buenos Aires, Argentina (GMT-3). I left a full time position at BAFTA in 2018 for a career break travelling from Argentina to Colombia and have decided to make Latin America my home. Since 2019 I have been working as a remote freelancer for BAFTA and other clients continuing to build my portfolio.

I am an enthusiastic amateur photographer and love hiking in the Andes, and you can see my work and read about my hikes on my blog.

I am actively learning Spanish and my other hobbies include Bouldering, Cooking, Cinema, Television and Video Games.

If you have any questions or are interested in working with me please get in touch: contact@davidlortal.com



October 2019 - Present
FOCAL International

Contract Product Manager, Remote

Managed the procurement process and project manged the delivery of FOCAL Internationals new complex website including researching and recommending suppliers and providers. Migrating existing membership database and workflows to Zoho's Product suite including Zoho CRM, Zoho Books, Zoho Subscriptions, Zoho Forms and Zoho Flow using workflows and custom functions to automate processes.

January 2019 - Present
British Academy of Film and Television Arts

Contract Product Manager, Remote

Product Manager for BAFTA Events Ticketing, Nucleus Awards Management and Electron Online Video Playback. In addition managing fast moving products, with developing goals, designed to support BAFTA’s aims and objectives during COVID-19 disruption.

August 2019 - Present

Contract Project Assistant, Remote

Assisted in the creation of a cloud controls security matrix ensuring the product meets the requirements CSA. Using the security matrix to populate answers to customers cloud security questionnaires.

June 2016 - January 2018
British Academy of Film and Television Arts

Senior Product Manager

Product Manager of BAFTA's portfolio of Awards systems, including entry, viewing, judging, voting and ticket sales. I scoped requirements from internal teams and customers working closely with developers to create excluible product plans.

October 2011 - June 2016
British Academy of Film and Television Arts

Product Manager, Awards

Project manager for all BAFTA awards team’s systems, including awards online voting, online entry, awards ticketing and jury voting system, managed budgets and allocated development resource.

October 2006 - October 2011
BBC - Radio 4 Extra

Technical Operations Assistant

I Managed the online broadcast and audio storage system, devised processes which enabled multi-user access to assets, improving productivity. Established relationships with collectors who supplied missing archive programmes.


Goldsmiths College, University of London

BA History - 2:1 (Hons)

Download CV



Project planning


Risk Management


Resource Management


Stakeholder Communication







Attention to Detail


Flexible and Pragmatic



Agile | Scrum


Jira | Confluence


Slack | Zoom


Google Analytics



Projects Delivered

2019 - Present

FOCAL International Website Redesign - Launch Pending

Managed the procurement process for the build of FOCAL Internationals website. Managed the project development on behalf of the client by removing roadblocks and enabling communication. Setup Zoho CRM as FOCAL's membership database highlighting where the software could support and improve FOCAL's work flows.

2019 - 2020

Events Ticketing MVP

Gathered requirements from stakeholders across four countries for a complex bespoke events ticketing system designed to facilitate BAFTA's events. From creating the initial backlog, managing the remote development team, and delivering an MVP and successful product launch. Replaced the core functionality of three separate systems and persuaded admin users to unify five different events' workflows. The system has unified BAFTA's approach to its event, moving from local to international and fully integrated into the BAFTA website. The success of this has been evident in responding to COVID-19 where events are now broadcast via video streaming and are available internationally as opposed to locally. At the time of system launch, the MVP was updated to incorporate the new requirements enabling these events to take place. A structured roll-out was necessitated as the existing systems were decommissioned. Users were provided with training, system setup assistance, and support in messaging their users. The result is an efficient, customizable system with a vast range of features that enables BAFTA to support its unique international membership and to react to rapidly changing scenarios.


Voting Site Relaunch

Two-year project management of systematic relaunch of awards voting system, introducing new UX design, 2FA, live voting metrics and back-end code redevelopment.


Membership Applications

Led on full technical and project rollout of restructuring core design and workflow processes of Nucleus to facilitate application management across five branches located in different time zones.


Support Ticketing

Devised new support work flow processes and standards supported by a new custom support ticketing system designed to respond to growing client base.

2015 - Ongoing

Nucleus Commercialisation

After positive feedback from users and their criticism of other awards systems, I reached out to two other awards bodies in the industry to talk about processes and share information. The meetings produced the desired results in generating interest in the system. I put together a proposal in consultation with the CTO, which I presented to the CEO. Two clients were successfully onboarded, leading to the development of a wider strategy for the commercialization of the system. It eventually became the centerpiece of the BAFTA Techs business plan. Today Nucleus can boast multiple customers and is still being adopted by new organisations.


Jury Voting System

Development of bespoke tablet voting system for juries on limited budget.


Awards Ticketing

Devised ticketing system introducing new workflow and custom development of features to facilitate awards ticket sales resulting in increased revenue and faster payment.


Young Games Designers

Re-purposed Nucleus visually and worked to simplify processes for young children, along with their teachers, to enter into YGD initiative.


Re-purposing of Nucleus for Initiative Applications

Execution of product transformation, including new workflows and development of custom features, to deliver initiative application system.


Awards Management System Development (Nucleus)

BAFTA Nucleus simplifies events management, grant, membership, and intuitive applications with secure, intuitive application forms, video integration, and automated online payments. Designed as an internal solution for complex awards management and judging processes, it is now used by the leading broadcasting and media awards across the UK and has become a central pillar of BAFTA’s operations. Engaging heavily with internal stakeholders and customers, I scoped system requirements and developed a fully developed MVP. Video integration was at the heart of the design as BAFTA’s main pain point was the successful delivery and secure playback of feature-length video assets. I oversaw the development utilizing remote developers and successfully launched a system that incorporated all the feedback and requirements. Providing ongoing support for the system, there is now a continual development cycle. After a successful launch, I executed product transformation, including new workflows and the development of features, to incorporate the system into other business areas, including ticketing for awards, membership applications, and initiative/bursary applications. This successful application enabled BAFTA to launch the product commercially

Project Portfolio

Nucleus Customers

The Nucleus (Awards Entry System) is now used by the following customers to support their awards and bursary application, administration, judging and voting processes:

BAFTA's Use of Nucleus

Nucleus was developed as an awards administration system but when it became clear that the powerful system could be utilised for other processes it was adopted across the organisation.

Other Projects



Remote, US Timezone

+54 911 3617 2453

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